We are committed to protecting and respecting your privacy.

This privacy policy (“Privacy Policy”) together with our and Terms and Conditions and any other documents referred to therein, sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting you are accepting and consenting to the practices described in this Privacy Policy.

For the purpose of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016, (“GDPR”) or any subsequent amendment or replacement or supplementary legislation (together “Data Protection Law”), the data controller is Matugga Distillers Limited of 1a Young Square, Livingston, EH54 9BX.

We may collect and process the following data about you:

  1. Information you give us
    You may give us information about you by filling in forms on our Site or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our Site, attend our events, subscribe to our newsletter, place an order on our Site, enter a competition, participate in discussion boards or other social media functions on our Site, promotion or survey, events and seminars and when you report a problem with our Site. The information you give us may include your name, address, e-mail address and phone number, financial and credit card information, personal description and photograph or country of residence.
  2. Your IP Address
    We use your IP address to help diagnose problems with our server and to administer the Site. Your IP address is also used to help identify you and to gather broad demographic information about you. Your IP address may also be used to assist in the detection of fraud and we may pass this information to the police.
  3. Cookies
    We may store information about you using cookies.

A cookie is a small file that is automatically issued to your computer when you enter our site and which is stored by the browser on your computer’s hard drive. Cookies store some basic information that helps us to identify if a user of your computer has visited the site before.

We use cookies to deliver content specific to your interests. We may also display and/or allow third party advertisers to display advertisements on our Site and we and/or such advertisers may also use cookies to record information about your use of the advertisement which you have seen and the types of things you appear interested in.

We and/or third party advertisers may serve advertisements that we and/or any third party advertiser believe are most likely to be of interest to you, based on information about your visit to this and other website’s (this information is anonymous in that it does not include your name, street address, e-mail address or telephone number).

For more information about this type of online behavioural advertising, please visit

You can disable cookies or set your browser to alert you when cookies are being sent, but if you choose to do so you may not be able to access some areas of the site.

For more information on deleting or controlling cookies we recommend

  1. How We Use Personal Information
    Registration forms or order forms for our services, surveys and/or entry forms for our competitions and prize draws require you to give us personal information (like your name, address, date of birth, mobile number and/or email address).

Your personal information may be shared between PayPal and us when you place an order for a particular service (for example if you are buying tickets for an event) in accordance with this Privacy Policy and Paypal’s Privacy Policy.

Your personal information is used by us to contact you by post, phone or by electronic mail when necessary in connection with transactions, services or competitions entered into by you. We may also contact you relating to products and services from our partners, however, your information will not be supplied to them.

In addition to being able to unsubscribe from our mailing lists at the bottom of each email, you can also unsubscribe by emailing

  1. Carefully Selected Third Parties
    If you opt in to receive information or offers from carefully selected third parties regarding their goods and/or services, we may provide your personal information to such third parties so that they may contact you by post or electronic mail with such information or offers.
  2. How We Use Financial Information
    Financial information that is collected is used to authorise payment and bill you for products and/or services that you purchase. When you make a purchase, your consent is given to provide your financial or personal information to those third parties necessary to process your transactions with us, credit card companies and banks. This includes exchanging information with other companies and organisations for fraud protection and credit risk reduction. Except as provided above, we will not share financial information with third parties without your prior consent.
  3. Disclosure of Your Personal Information and Financial Information in Compliance with Laws
    You should be aware that we may release your personal information or financial information when we believe it is necessary to comply with laws or regulations, to assist law enforcement, to enforce any terms under which you transacted with us on, or to protect our rights, property or safety and/or such rights of other users of the Site.
  4. Transfer of Personal Information in Event of Sale
    In the event that we are sold, or we transfer some of our assets to another party, your personal information could be one of the transferred assets. If your personal information is transferred, use of your personal information will remain subject to this Privacy Policy. Your personal information will be passed on to a successor in interest in the event of a liquidation or administration of Matugga Distillers Limited.
  5. How We Use Demographic Information
    Demographic information is statistical data about our purchasers’ age, gender, location etc. We use this demographic information to tailor our Site to the interests of our users. This information may be shared with advertisers only on an aggregate basis so that they can tailor their advertisements to the appropriate audience. “On an aggregate basis” means that your personal details would not be identifiable in the demographic information that we may use with advertisers.
  6. Other Sites/Third Party Vendors and their Privacy Policies
    This Site may contain links to other web sites. We are not responsible for the privacy practices or the content of such web sites or for the privacy policies and practices of other third parties, and so you should be careful to read those web sites’ privacy policies independently.
  7. Policy Amendments
    We may update this privacy policy from time-to-time by posting a new version on our Site. You should check this page occasionally to ensure you are happy with any changes.
  8. Where we store your data
    All our data is stored securely within the cloud. We utilise systems including Google Drive and Paypal to do so. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy. In particular, this means that your personal data will only be transferred to a country that provides an adequate level of protection (for example, where the European Commission has determined that a country provides an adequate level of protection) or where the recipient is bound by standard contractual clauses according to conditions provided by the European Commission (“EU Model Clauses”).

Our Site is accessible via the internet and may potentially be accessed by anyone around the world. This means that where you chose to post your data on our Site, it could be accessed from anywhere around the world and therefore a transfer of your data outside of the EEA may be deemed to have occurred. You consent to such transfer of your data for and by way of this purpose.

  1. Protection of information

All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted through Paypal. Unfortunately, the transmission of information via the Internet is not completely secure. Although we will endeavour to protect your personal data, we cannot guarantee the security of your data transmitted to our Site. Any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

  1. Your Rights

You have the right under Data Protection Law, free of charge, to request:

  • Access to your personal data held by us
  • Rectification or deletion of your personal data
  • A restriction on the processing of your personal data
  • Object to the processing of your personal data
  • A transfer of your personal data (data portability)

You can make a request in relation to any of the above rights by writing to us at the contact email address given at the end of this Privacy Policy. We will respond to such queries within 30 days and deal with requests we receive from you, in accordance with the provisions of Data Protection Law.

You may instruct us not to process your personal information for marketing purposes by email at any time. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt-out of the use of your personal information for marketing purposes.

  1. Consent

You have the right to withdraw your consent to us processing your personal data, at any time, by writing to us at the contact address given at the end of this Privacy Policy.

Where we process your personal data for marketing purposes, we will inform you and obtain your opt in consent (before collecting your personal data) if we intend to use your personal data for such purposes or if we intend to disclose your information to any third party for such purposes. If you change your mind about being contacted in the future, please click on the opt out options and we will remove you from our mailing lists.

  1. Data retention

We retain personal data for as long as necessary for the relevant activity for which it was provided or collected. We retain this data in line with Paypal’s Data Retention Policy. If you are attending one of our events, we will retain this information after the event has finished. If you have opted-in to our mailing list, then we shall retain your personal information for marketing purposes, allowing you to keep up to date with Liv Rum, future events etc. We shall not retain financial information.

  1. Updating Information
    Please let us know if the personal information which we hold about you needs to be corrected or updated.
  2. Changes to our Privacy Policy

Any changes we may make to our Privacy Policy in the future will be posted on this page and, when we make significant changes which affect your rights as a data subject, we will give you 30 days prior notice by email. Please check back frequently to see any updates or changes to our Privacy Policy. This Privacy Policy was last updated on 19th of May 2020 and replaces any other Privacy Policy previously applicable from this date.

  1. Contact
    If you have any questions about this privacy policy or our treatment of your personal information, please write to us by email